About Us
The Art of Listening
"The best jewelry doesn't just look beautiful. It feels like nothing at all."
She Kept a Folder
Before LOTTEDS, Livia spent 12 years on the other side of the jewelry counter. She wasn't a designer. She wasn't a CEO. She was the woman answering the phone when a customer's engagement ring turned her finger green. She was the one opening emails from people who had saved for months to buy a "luxury" necklace — only to develop a rash they couldn't explain.
She kept a folder. In it: hundreds of photos of irritated skin, disappointed faces, and the same question repeated over and over — "Is it me? Am I allergic to jewelry?"
The answer was never "you." It was the brass. The nickel. The industrial fillers that fast-fashion jewelry brands use because they're cheap. Livia knew this. She had tried to explain it to her employers for years. Nobody wanted to change — because changing meant spending more on materials. And that meant smaller margins.
From Kitchen Table to Atelier
In 2019, the company she worked for closed its doors. Livia — a single mother with two children and $3,200 to her name — had a choice: find another job answering the same calls, or finally build the answer herself.
She chose the answer.
With her friend James Watson, a software engineer who believed in her vision, LOTTEDS was born in April 2020. The first pieces were assembled at her kitchen table between homeschooling sessions. Every chain was tested on her own skin first. If it caused even the faintest irritation, it didn't ship.
Her breakthrough came when she discovered 316L stainless steel — the same biocompatible alloy used in surgical implants. Strong. Hypoallergenic. Unreactive. By pairing this medical-grade material with the aesthetics of high jewelry, she created something unprecedented: pieces that looked like heirlooms but felt like nothing at all.
The Design Collective
Livia didn't want to design alone. She sought out Bob — a designer known for his deep study of Rome's architectural jewelry traditions — along with a collective of independent artisans who shared a single obsession: translating iconic aesthetics into wearable, skin-safe masterpieces.
From the fluid elegance of the Snake Collection to the bold geometry of the Rollers, every LOTTEDS design begins with a question: "How do we honor this silhouette while making it better for the person wearing it?"
Our designers don't copy. They interpret. Each piece is an original creation — inspired by the great jewelry houses of history, but executed with modern materials that those houses never had access to.
The LOTTEDS Difference
| What the Industry Does | What LOTTEDS Does Instead |
|---|---|
| Uses brass or copper as a base metal — cheap, reactive, turns skin green | 316L Stainless Steel — surgical-grade, nickel-free, biocompatible. Zero green marks. Period. |
| Thin flash plating that fades in weeks | PVD Vacuum Plating — a molecular bond of 18K gold that lasts for years, not months |
| Mined diamonds with opaque supply chains | Lab-Grown Diamonds & Moissanite — ethically created, fully traceable, chemically identical |
| Mystery markups and retail overhead | Direct-to-you pricing — you pay for materials and craftsmanship, not a brand name |
| Rigid policies when things go wrong | We're not done until you're smiling. Returns, replacements, and concierge support — no drama |
What We Stand For
Skin Safety First
Every material we use is tested for biocompatibility. If it irritates skin, it never leaves our studio.
Service Until You Smile
We don't consider a sale complete until you're happy. Returns, resizes, replacements — whatever it takes.
Jewelry for Everyone
Gender-neutral designs. Skin-safe materials. Prices that don't require a trust fund. Luxury belongs to all of us.
Honest Beauty
Lab-grown stones that sparkle like mined ones. PVD gold that stays gold. No secrets. No shortcuts.
Our Journey So Far
Livia Begins in Jewelry Customer Service
For over a decade, she listens. She catalogs every complaint, every allergic reaction, every piece of feedback. The folder grows.
The Company Closes. The Idea Opens.
Laid off with $3,200 in savings and two children to support, Livia decides to build what the industry refused to offer.
LOTTEDS Is Born
With James Watson as technical co-founder, the first pieces ship from Livia's kitchen table. 316L stainless steel becomes the foundation.
Bob & the Design Collective Join
Designers inspired by Rome's great jewelry traditions begin reimagining classic silhouettes with modern, skin-safe materials.
PVD Atelier & Lab-Grown Gems
Advanced vacuum plating and ethical gemstone sourcing become standard. The jewelry lasts longer and costs less than traditional luxury.
A Global Community
Thousands of customers worldwide. One unchanged rule: every piece must pass the skin test first.
Since our founding, a portion of every LOTTEDS purchase has supported community health initiatives through partnerships with organizations including UNICEF. We believe that beautiful things should do beautiful things in the world. Learn more about our values →
Wear It. Live In It. Love It.
Join thousands who have traded irritation for elegance. This is jewelry that finally respects the skin it touches — and the person who wears it.
Explore the Collection See Our Materials